Schaefer Beer

Began working on correspondences for various people using old Schaefer Beer campaign ads. I think they are gonna look really good. I'm producing 1 set of 30 cards that will be sent to S. Schaefer. The main image is a 60's street corner with a Schaefer Beer billboard in the background. I think I'll paint these in the same way Deiter Roth did his set of street scenes from London. Basically, he painted out certain portions and altered parts of the image. For color I think I'll only use white for these, but I'm still not sure what I will do on the opposite side.